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WhatsApp API providers

Gupshup - Conversational AI Platform

Gupshup is an official Meta Business Solution Provider with dual BSP licenses. They focus on conversational AI at scale, serving ISV partners and brands through a pay-as-you-go wallet system.

Who it's for

ISV partners and brands needing conversational AI at scale. Claims to serve 50,000+ customers across 130+ countries with 3,500+ ISV partners supporting 100,000+ brands. The platform emphasizes partner ecosystem rather than direct end-user sales.

Meta status

Official Meta Business Solution Provider (dual BSP licenses)

Pricing summary

Pay-as-you-go model with Gupshup fees as low as $0.001 per message plus Meta/WhatsApp fees. Support documentation shows $0.0010 per message examples, with additional $0.0010 for media messages over 64KB. Cloud API marketing has 6% markup when not using MM Lite (effective January 2026).

Pricing checked 2026-10-05 from the provider's pricing page

How we make money

WhatsAble (Automazing LLC) publishes this directory on whatsable.app. WhatsAble makes money when readers sign up for WhatsAble. We may also earn from affiliate links or sponsored placements for other providers. When we do, that link or placement is labeled on the page.

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