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Agency DirectoryProvider guide

WhatsApp Business API Providers

WhatsApp Business API lets businesses send messages, automate conversations, and integrate WhatsApp into their customer service workflows. Unlike the regular WhatsApp Business app, the API requires working with an approved Business Solution Provider (BSP) or Tech Provider.

These providers offer different approaches: some focus on shared team inboxes for customer service teams, others provide developer APIs for building custom integrations, and many offer both. Pricing typically combines platform fees with Meta's per-message charges.

This directory covers major WhatsApp API providers, from SMB-focused platforms to enterprise CPaaS solutions. Each listing shows current pricing and who the service works best for.

Providers are listed alphabetically. The order is not a ranking.

360dialog - WhatsApp BSP & Partner Platform

360dialog is an official WhatsApp Business Solutions Provider and Premier Meta Partner. They offer direct WhatsApp API access plus a Partner Platform for agencies and ISVs managing multiple client accounts.

Direct API from €49 per number per month plus Meta messaging fees. Partner Platform from €250 per month plus per-channel fees.

Pricing checked 2026-10-05 from the provider's pricing page

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Bird (MessageBird) - WhatsApp API Platform

Bird positions itself as providing WhatsApp Business API access without traditional BSP complications. They offer API-first messaging with published all-inclusive per-message rates that include both Bird processing and Meta fees.

All-inclusive per-message pricing with Meta fees included: US Marketing at $0.030, US Utility/Authentication/Service at $0.0084 per delivered message. Volume pricing available through sales contact. No separate platform fees published.

Pricing checked 2026-10-05 from the provider's pricing page

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Gupshup - Conversational AI Platform

Gupshup is an official Meta Business Solution Provider with dual BSP licenses. They focus on conversational AI at scale, serving ISV partners and brands through a pay-as-you-go wallet system.

Pay-as-you-go model with Gupshup fees as low as $0.001 per message plus Meta/WhatsApp fees. Support documentation shows $0.0010 per message examples, with additional $0.0010 for media messages over 64KB. Cloud API marketing has 6% markup when not using MM Lite (effective January 2026).

Pricing checked 2026-10-05 from the provider's pricing page

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Infobip - Enterprise CPaaS Platform

Infobip is an official Meta Partner providing WhatsApp API as part of their global CPaaS platform. They focus on medium and large businesses requiring enterprise-scale messaging with compliance features.

Custom pricing through sales contact only. Public pricing page shows Meta's standard rates (first 1,000 service conversations free monthly, 72-hour free window for user-initiated conversations) but platform SaaS fees require sales consultation.

Pricing checked 2026-10-05 from the provider's pricing page

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respond.io - Omnichannel Customer Messaging

respond.io is a Meta Premier Partner and WhatsApp BSP offering an AI-powered omnichannel team inbox. They focus on mid-market B2C businesses managing high-volume conversations across WhatsApp, Instagram, Facebook, and TikTok.

Platform subscriptions by Monthly Active Contacts: Starter at $79/month yearly ($99 monthly), Growth at $159/month yearly ($199 monthly), Advanced at $279/month yearly ($349 monthly). Additional users cost $12/$20/$24 monthly by plan. Claims no markup on Meta WhatsApp rates with separate billing for Meta fees.

Pricing checked 2026-10-05 from the provider's pricing page

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SleekFlow - AI-Powered Business Messaging

SleekFlow is an official WhatsApp Business Solution Provider offering omnichannel customer engagement through AI agents and team inbox. They combine WhatsApp API hosting with CRM integrations and automation workflows.

SaaS plans by monthly active contacts: Pro at $109/month yearly (500 MACs, 10 users), Premium at $279/month yearly (1,000 MACs, 10 users). WhatsApp Business API number hosting adds $15/month per connected account. VoIP/SMS numbers cost $1/month each. 7-day Pro trial with 500 MACs available.

Pricing checked 2026-10-05 from the provider's pricing page

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Twilio - Programmable Communications Platform

Twilio provides WhatsApp messaging through their broader CPaaS platform, targeting developers building messaging into applications. As one of Meta's largest ecosystem partners, they offer WhatsApp alongside SMS, voice, and other communication channels.

Per-message handling fee of $0.005 for inbound or outbound messages, plus Meta template/message fees passed through. Failed message processing costs $0.001 each. Link shortening and click tracking adds $0.015 per message after first 1,000 free monthly. WhatsApp Calling API costs $0.005 per minute each direction.

Pricing checked 2026-10-05 from the provider's pricing page

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Vonage - Enterprise Communications APIs

Vonage, part of Ericsson, has been a WhatsApp BSP since 2018. They provide WhatsApp API as part of their enterprise CPaaS platform, emphasizing programmable messaging for mid-market and enterprise customers.

Vonage platform fee starts from €0.0001 ($0.00016) per message plus Meta per-delivered-message fees according to Meta's rate card by country and category. Final pricing adjusts by volume and region - contact Vonage for complete pricing details.

Pricing checked 2026-10-05 from the provider's pricing page

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WATI - WhatsApp Business Platform

WATI provides the official WhatsApp API with a focus on WhatsApp-first conversational growth. They offer shared inbox, broadcasts, chatbots, and Click-to-WhatsApp advertising tools for businesses across 100+ countries.

Annual plans: Growth at $59/month (3 users, 15k broadcasts, 10k API calls, 2 integrations), Pro at $119/month (5 users, unlimited broadcasts, 200k API calls, 5 integrations including HubSpot), Business at $279/month (5 users, 4k messages/minute, 20M API calls, unlimited integrations). India-specific Single User plan at ₹999 one-time with ₹999 message credits.

Pricing checked 2026-10-05 from the provider's pricing page

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WhatsAble - WhatsApp Business API Platform

WhatsAble is an official Meta Tech Provider offering the WhatsApp Business API through Bulk Message, Pro, and Agency plans. Pro and Agency add a shared team inbox, automations, and integrations with Make, Zapier, n8n, Pipedrive, Monday.com, and Attio.

Bulk Message from $19 per month. Pro from $49 per month for 500 unique contacts reached per month, plus $12 for each extra 100 contacts. Agency from $53.90 per month per number. Extra team inbox seats $12 per month each on Pro and Agency. Annual billing gives two months free. Meta messaging fees are billed separately by Meta; WhatsAble states 0% markup.

Pricing checked 2026-10-05 from the provider's pricing page

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